Category Management
Range Optimization • Planograms • Pricing • Stock Turn
1. Range Optimization
The 80/20 rule is brutal in retail. We use data to cut the “long tail” of slow sellers, freeing up cash and simplifying the shopping experience.
- Sales vs. Space Analysis
- De-listing “Dead” Products
- Identifying Missing KVIs (Known Value Items)
- Category Role Definition
2. Planogram Implementation
Customers buy with their eyes. We scientifically structure your shelves to drive impulse purchases and push higher-margin house brands.
- Strategic Brand Blocking
- Hotspot Merchandising
- Cross-Merchandising (Basket Building)
- Flow & Adjacency Planning
3. Pricing Strategies
You can’t be cheap on everything. We engineer your pricing architecture to be competitive on KVIs while recovering margin on the “Blind Items.”
- KVI (Bread/Milk) vs. Long Tail Pricing
- Competitor Price Benchmarking
- Promotional Margin Management
- Psychological Price Points
4. Stock Turn Improvement
Slow stock is just cash sitting on a shelf collecting dust. We implement ordering formulas to ensure you sell before you pay the supplier.
- Days Cover Optimization
- Just-In-Time (JIT) Ordering Logic
- Supplier Lead Time Analysis
- Reducing “Back Up” Stock Holding
Is your stock working for you, or against you?
Let’s optimize your shelf profitability. Contact RIDBS today.
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Tell us about your category challenges.
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